Partner with Half Life.
Audience, formats and rates for supplement brands who want to reach readers across the US who check the milligrams before they buy.
Who reads us
Formats & rates
Sponsored feature
A long-form feature produced by our desk, closing with a dose box that sets your label beside the trial. Labelled as sponsored at the top of the page and sent to The Friday Dose.
$2,300Homepage spotlight
An editorial feature on the homepage, chosen by our editors for work we think readers should see. It is never conditional on buying anything and cannot be bought.
FreeNewsletter placement
A dedicated module in The Friday Dose, sent every Friday to 10,100 subscribers with a 54 percent average open rate.
$590Instagram collaboration
A co-authored post and story set on @halflifemag, built around one number from your label, tagged as a paid partnership.
$450Sponsored monograph
A fully referenced monograph on one ingredient, with every dose recalculated by our fact-checker, labelled as sponsored and kept on the site.
$3,300
All sponsored work is clearly labelled. Independent editorial coverage, the homepage spotlight included, is free, never conditional on buying anything, and cannot be bought. Every dose on a sponsored page is checked against its source, exactly as in our journalism. Rates are net, in US dollars, and materials are due 14 days before publication.
Reserve placements for the winter issue.
Victoria Hawkins, our partnerships editor, replies within two business days with availability, a tailored proposal and results from comparable campaigns.
